Every woman who wants to stand out in a crowded market must discover her own way to become iconic. From all my years of working as a fashion stylist, being with celebrities, and even spending an evening with Audrey Hepburn, the one thing that separates those with iconic star power and the rest of us is that “they” have honed in on what makes them so extra special. Getting yourself OUT THERE for photos, video or stage can be intimidating. […]
Every woman who wants to sta...
We’re talking about connecting with your audience this week. The profound connection and bond to the right tribe who truly gets you and wants a part of your secret sauce. That type of magnetic attraction comes one way- by being real. In today’s crowded market so many of us realize that expertise is not enough to stand out in a crowded market. It’s easy to feel stuck in your business and not know how to get out so you can get […]
We’re talking about connecting with your audience th...
Be in the moment when you are posting content on the go. It’s been a busy, fun filled week! Im out in California heading out to Sequoia national park. But since we’re in the car, I wanted to jump in with a great social media tip to help you in building a stronger connection with your peeps. A lot of us have the tendency to take on a ton of extra stuff in our businesses… And I know from experience […]
Be in the moment when you are posting content on the go. It’s been a busy, fun fil...
How is it that being authentic to your brand (and you) on social media can be so dang confusing It’s easy to get caught up in what everyone else is doing. So some of us grab templates and stock photos and Mad Libs type templates or hire someone to “speak” for us. I get it. Posting on social media can be intimidating, time consuming, annoying, a whole lot of hype or something you would just rather farm out. But it […]
How is it that being authentic to your brand (and you) on social ...
How to add a little tzuj to your life with New York Fashion Week inspiration. Hey, it’s New York Fashion Week and I thought this would be the perfect time to come in and give a little nudge to take some helpful advice from the fashion world. Even with my years in the style industry, as a business owner who works from home, I know it can get difficult to actually put emphasis on what you wear (when no one […]
How to add a little tzuj to your life with New York Fashion Week inspirati...
How people see you makes a difference in your business. You may have heard about this phrase — positioning is the new currency. But what does this mean It goes without saying that people are influenced by entrepreneurs who they can relate to or look up to. In layman’s terms, how people see you and perceive you is exactly WHAT and HOW they think of you in their mind. So most of the time were talking about brand image, brand […]
How people see you makes a difference in your bus...